Digitalization of art museum: hub-concept
Jasmi Shestak
The author considers the use of computer technologies in modern art museums. The article also analyzes the problem of creating a modern digital infrastructure of art museums, which should ideally provide not only the performance of routine functions, such as stocktaking of the objects of the collection, admission of visitors and guarding the museum, but also information, cultural and leisure functions to solve problems of communication interaction between visitors and museums. When implementing each of the directions, its own methods are used. These methods take into account that we live in the information era, the era of computers, the conceptual idea of which is that the modern period is characterized by wide possibilities of using new computer technologies in order to increase the human ability to receive information and absorb it. The author discusses the problem of perception of cultural heritage preserved “through the centuries” by modern audience. The author defi nes the global goal of the museum’s digitalization – maintaining an artistic and compositional dialogue in the triad “creator – object of art - viewer” “through the a centuries” at the level that was originally
laid down by the author of the cultural heritage object without taking into account the temporary deformation of society and an individual (viewer).
The author suggests a classifi cation of digital technologies, which consists of two groups: passive technologies, performing routine functions in the museum, and active, providing a visitor with the main ideas of the authorscreators embedded in the objects of cultural heritage. The paper considers the projects and programs created in the world cultural community that use cognitive computer systems and artifi cial intelligence systems and ensure the development of cultural heritage through socio-personal interactions. These projects are based on the “profi ling” of visitors, their typology, developed as a typical description of various people, comprising the base of visitors to this museum. The author formulates the Hub concept of digitalization of the art museum, based on the division of the computer software used in the museum into several clusters according to the corresponding sections of the museum collection and united into a joint computer network with a common center that ensures the communicative function of the museum and overcomes cognitive dissonance because of the differences in perception, language and historical distances which surround the displayed objects. The hub concept of digitalization of the art museum takes into account the preparedness of modern audience and allows counting on the restoration of an artistic and compositional dialogue.