The article considers the problem of moral ideal formation in the philosophy of personalism. It shows the relationship of religious and social views on moral development. In modern society, due to the simplification of the social communication process, it is necessary to universalize the moral category in order to adopt the norms of behavior and ethical views of society, which, in fact, differ greatly from each other. The article considers the issue of moral self-development in the limelight of aspiration for inner freedom of an individual taking into consideration the growth of communication and travel freedom. The key thesis is the need for the moral ideal formation with setting of goals, values, paradigms, which will serve the aspirations of a modern, harmoniously developed person to the moral growth and the ideal, which embodies the best moral qualities and can become a model. The author compares religious and philosophical points of view on the formation of the moral ideal, which appear to be united in the philosophy of personalism. According to the author the existence of a moral ideal is a prerequisite of moral self-development of a person. The result of the analysis is the conclusion that the unity of goals, values and paradigms of moral self-development, in the context of religious and philosophical direction of personalism contributes to the moral ideal. Reaching the moral ideal requires setting goals in the moral education of the society.