ON THE PROBLEM OF THE ESSENCE OF «YOUTH» AND « YOUTH POLICY» CONCEPTS IN THE CONTEXT OF PUBLIC ADMINISTRATION THEORYNikiforova L.E., Zyryanova A.I.
The article is devoted to the theoretical understanding of the social group "young people" in the context of public administration theory. The authors consider the approaches to the definition of youth in domestic and foreign legislation, sociology and public administration theory. They also study the impact of different factors on socio-demographic groups differentiation and the content of youth policy. The article analyzes different approaches to the youth policy development taking into consideration all parties concerned. The authors suggest their own understanding of the "youth" and "youth policy" concepts in the context of Russia innovative development. Referring to the new trends in public life and the formation of a generational paradigm, the authors refuse to set a lower age-related limit. The period of youth policy development and its implementation exceeds the duration of individual stages of a human life cycle ("childhood", "adolescence" and "youth"). It is also known, that at these bifurcation points the variety of development directions of a person, both positive and negative, sharply increases. Thus, special attention must be paid to the public management of transitional periods. The authors have developed principles of the youth policy formation on the basis of a matrix approach. The approach suggests that the solution of specific problems of youth need to be supplemented by the integration of the components of the youth policy into all policies, programs and projects at all hierarchical levels of government. The authors suggest interpreting of the youth policy as a priority activity aimed at preserving the life and health of youth, reproduction of the population, improving the quality of young people life and developing its potential for the benefit of society and future generations. The subjects of the policy are state authorities and local authorities, youth and other parties concerned.