TRADE PASSAGES AS A SPATIAL FORM OF EVERYDAY CULTURE OF SIBERIAN MERCHANTS
O.N. SudakovaThe author considers spatial forms of everyday culture of Siberian merchants. The aim of the article is to show the possibility of applying research tools of environmental approach in cultural studies. The article is based on the materials of investigations of the Russian urbanists, historians of architecture and design, art and cultural studies, as well as photographs, which preserved the image of Siberian trade arcades. The author analyzes the shopping passages in Siberia from the point of view of urban interior categories. Passages vertically stood out from the surrounding buildings of commercial organizations. They dominated other buildings in size and architectural design. The formation of the visual image of the passage as a special space contributed to the architecture of the building, and the angular accents of the main entrance, and substantive design of urban parterre. The interior method was used to create the atmosphere of homelike place. The size of the windows corresponded to the size of the flight of the building, that created the image of arcades. Different signs in the form of labels, names and emblems of small shops shaped the perception of a definite business establishment in its integrity. Thus, shopping arcades of Siberian merchants in the context of cultural studies are treated not just as a professional space, but also as an open space for buyers, their everyday interactions in the structure of everyday routine of the Siberian merchants, where there was space for a merchant city, merchant's house etc.